Why does SEO play such an important role in marketplaces?

[sumaiyakhatun26]

Now it has come to us too – marketplaces are becoming an alternative to standard search engines when it comes to purchasing specific goods. Here, for example, are the results of a study by Mediascope, which were published just the other day: they analyzed search queries from browsers entered in the address bar or on websites, as well as from some mobile applications in the period from September 20 to December 12.


It turned out that in a number of product categories, marketplaces even list of czech republic whatsapp phone numbers began to outpace search services: 44% versus 32% in the “Coffee” category and 50% versus 16% in the “Diapers” category. Because the higher the position in the user's search results, the more buyers can be reached, interested and sold to. According to Ozon statistics, 70% of purchases are made in the TOP-30 results, and SEO comes to the rescue for this.


Google has started to give preference to quality content, even if the page is not user-friendly If Yandex pays attention to the convenience of the page, then Google, first of all, pays attention to the benefit. Google has updated its core algorithm, the Google June 2021 Core Update, and Page Experience has also been updated. Now signals that reflect the usability of a page influence ranking in mobile search.