Functions of the marketing activities of the enterprise
Posted: Sun Jan 19, 2025 5:26 am
Now let's look at the most important functions of the company's marketing activities:
Analysis
We are talking about a large-scale study of the market, the current positions of the enterprise, competitors, audience preferences and other factors that can affect the efficiency of the organization.
Functions of the marketing activities of the enterprise
The information obtained teacher data package during the analysis process can be used to form forecasts, develop a marketing strategy, and select optimal methods and tools that contribute to the development of the enterprise.
Production
This function involves working on all aspects related to the production of products (from concept development and the introduction of new technologies to warehousing and sales). This allows for improving the quality of goods or services, which in turn increases the company's competitiveness.
Control and management
Control of the marketing activities of the enterprise is the most important process that is necessary to improve the efficiency of the company. The management must approve the enterprise risk management strategy. In addition, the employees of the organization must provide high-quality support to customers and partners.
Sales
This function includes various activities carried out to improve the trading process and increase demand for manufactured products. Development of pricing policy, advertising campaigns and assortment – all this must be carried out within the framework of marketing activities.
Innovations
It is about developing and implementing modern technologies in the company's production processes. Ideally, the company should offer customers completely new services and products.
Read also!
Analysis
We are talking about a large-scale study of the market, the current positions of the enterprise, competitors, audience preferences and other factors that can affect the efficiency of the organization.
Functions of the marketing activities of the enterprise
The information obtained teacher data package during the analysis process can be used to form forecasts, develop a marketing strategy, and select optimal methods and tools that contribute to the development of the enterprise.
Production
This function involves working on all aspects related to the production of products (from concept development and the introduction of new technologies to warehousing and sales). This allows for improving the quality of goods or services, which in turn increases the company's competitiveness.
Control and management
Control of the marketing activities of the enterprise is the most important process that is necessary to improve the efficiency of the company. The management must approve the enterprise risk management strategy. In addition, the employees of the organization must provide high-quality support to customers and partners.
Sales
This function includes various activities carried out to improve the trading process and increase demand for manufactured products. Development of pricing policy, advertising campaigns and assortment – all this must be carried out within the framework of marketing activities.
Innovations
It is about developing and implementing modern technologies in the company's production processes. Ideally, the company should offer customers completely new services and products.
Read also!