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Posted: Sun Jan 19, 2025 7:06 am
An important parameter characterizing the dissemination of information about the company among the target audience. It is quite possible that 90% of the consumer market simply does not know about your first-class product, and therefore buyers do not line up to buy it. But do not strive for worldwide fame with the help of intrusive advertising. This venture is unlikely to produce anything except losses or even bankruptcy. The market niche that you occupy should know about you at least as well as your competitors.
This indicator is very approximate and cannot be calculated precisely, especially if the market size amounts to tens (or even hundreds) of thousands of people.
Therefore, it is recommended vnpay data package to conduct a survey of the maximum number of potential clients, taking into account their social status, gender, and age. It is better to organize the survey in different places (within the territory of distribution of the product). The obtained data should be subjected to statistical processing and extrapolated to the entire volume of the consumer market. The accuracy of the result depends on the correct selection of respondents.
Download a free selection of tools for calculating KPIs and increasing marketing metrics
Alexander Kuleshov
Alexander Kuleshov
General Director of Sales Generator LLC
Read more posts on my personal blog:
Over the past 7 years, we have conducted over 23,000 comprehensive website audits and I have learned that all of us as leaders need clear and working algorithms for our marketing and sales.
Today we will share with you 6 of the most valuable documents that we have developed for our clients.
Step-by-step guide to creating marketing KPIs
Template for calculating KPIs for a marketer
9 Examples of Universal Selling Commercial Proposals
Upgrade your CPs to close more deals
How to make KPI for the sales department so that profits grow by 20% or more?
Step-by-step template for calculating KPIs for OP managers
Checklist of 12 main indicators for website promotion
Find out what metrics are needed to properly optimize your website
40 Services for Working with Blog Content
We have collected the best services for working with content
How to define your target audience without mistakes?
A proven guide to defining a company's target audience
Download the collection for free
pdf 8.3 mb
doc 3.4 mb
Already downloaded
153324
Evaluation of the effectiveness of the marketing department
Key Performance Indicators (KPI) are a set of objective parameters, the analysis of the values of which allows for an assessment of the performance of the marketing department staff. The following are used to calculate them: revenue data, sales profit, cost price of manufactured goods, number of consumers, etc.
According to the results of a study on the use of KPIs, conducted in 2018, it turned out that up to 70% of the 3,000 managers surveyed confirmed the success of the implementation of the performance management system.
This indicator is very approximate and cannot be calculated precisely, especially if the market size amounts to tens (or even hundreds) of thousands of people.
Therefore, it is recommended vnpay data package to conduct a survey of the maximum number of potential clients, taking into account their social status, gender, and age. It is better to organize the survey in different places (within the territory of distribution of the product). The obtained data should be subjected to statistical processing and extrapolated to the entire volume of the consumer market. The accuracy of the result depends on the correct selection of respondents.
Download a free selection of tools for calculating KPIs and increasing marketing metrics
Alexander Kuleshov
Alexander Kuleshov
General Director of Sales Generator LLC
Read more posts on my personal blog:
Over the past 7 years, we have conducted over 23,000 comprehensive website audits and I have learned that all of us as leaders need clear and working algorithms for our marketing and sales.
Today we will share with you 6 of the most valuable documents that we have developed for our clients.
Step-by-step guide to creating marketing KPIs
Template for calculating KPIs for a marketer
9 Examples of Universal Selling Commercial Proposals
Upgrade your CPs to close more deals
How to make KPI for the sales department so that profits grow by 20% or more?
Step-by-step template for calculating KPIs for OP managers
Checklist of 12 main indicators for website promotion
Find out what metrics are needed to properly optimize your website
40 Services for Working with Blog Content
We have collected the best services for working with content
How to define your target audience without mistakes?
A proven guide to defining a company's target audience
Download the collection for free
pdf 8.3 mb
doc 3.4 mb
Already downloaded
153324
Evaluation of the effectiveness of the marketing department
Key Performance Indicators (KPI) are a set of objective parameters, the analysis of the values of which allows for an assessment of the performance of the marketing department staff. The following are used to calculate them: revenue data, sales profit, cost price of manufactured goods, number of consumers, etc.
According to the results of a study on the use of KPIs, conducted in 2018, it turned out that up to 70% of the 3,000 managers surveyed confirmed the success of the implementation of the performance management system.