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NPS Analysis

Posted: Sun Jan 19, 2025 10:43 am
by Maksudasm
This book on sales management will be useful for sales department employees. Radmilo M. Lukic presents proven methods for increasing sales volumes through competent organization of personnel work.

Sales management. Radmilo M. Lukic

The author provides examples of some problems, a deep analysis of the department's activities with an analysis of possible solutions for building a sales strategy.

Elephant on the Dance Floor. How German Gref and His Team Are Teaching Sberbank to Dance. Evgeny Karasyuk

The title of this work plays on the benefits of using our teacher database Gref's statement before the reform of Sberbank (in 2007): "We must prove that elephants can dance." Thanks to effective solutions, the monster of the financial system of the Land of the Soviets became a banking institution that meets modern world requirements. Such a transformation was achieved through radical changes in all areas, including management and marketing policy. Competent financial management of sales played an important role.

Toyota Management System. Yasuhiro Monden

The Toyota Corporation is a shining example of success in the automobile industry. It is a market leader largely due to its own management model, which has been in use for several decades. Toyota can be considered an example of effective sales management. Yasuhiro Monden in the book reveals some of the features of the corporation's life: marketing, sales management, financial management, design and production of new car modifications. All these aspects are inextricably linked and enable the corporation to remain a leader that other companies look up to.

Having a well-thought-out system for managing sales of services or goods is a necessary condition for the successful operation of any enterprise. In the conditions of intense competition, it is important for trading companies to receive information about the emergence of new technologies and methods for promptly eliminating production problems.

Properly organized activities of the sales department provide the opportunity to effectively solve a number of important business tasks. Clear work of the staff contributes to the growth of loyalty of the target audience and indicators in the field of trade. As a result, the productivity of specialists also improves. By introducing modern types of analysis of sales management results, it is possible to make timely adjustments to operational and long-term plans and make tactical decisions taking into account changing market conditions in order to create prerequisites for a stable increase in the company's income.

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