Kolsquare obtains B Corp certification: an important turning point for a more responsible future
Posted: Mon Jan 20, 2025 5:23 am
At Kolsquare, we believe in the power of KOL marketing as a force for positive change . We use all our resources – our technology, our voice, and our tribe – to develop and implement solutions to complex problems. We apply this philosophy to our business and industry, as well as to social and environmental issues.
B Corp certification is a manifestation of this philosophy: the independent recognition that Kolsquare does not only operate to make a profit, but also to have a positive impact on the world.
B Corporation certification is more than just a label. B Lab’s rigorous audit is a guarantee that Kolsquare has incorporated high standards of social and environmental performance, responsibility and transparency into its daily activities.
“When we launched Kolsquare in 2018, we knew we wanted to do things differently . While others were focusing on the negative aspects of influencer marketing, we instinctively knew that with a little passion and a lot of work, we could harness the power of our industry as a force for positive change,” says Quentin Bordage, Founder and CEO of Kolsquare.
“There is still much to be done, but I am incredibly proud of everything we have achieved in such a short time. B Corp certification would not have been possible without the commitment and enthusiasm of our tribe, from our past and present employees to our investors, customers and social partners.”
From Benefit Company to B Corp label: our journey.
Founded in 2018, Kolsquare's journey towards B Corp certification began in 2020, when it became a Benefit Company under French law.
As part of this first step, Kolsquare is committed to integrating specific social and environmental objectives into its corporate mission:
1. We use our technology and expertise to enable all people, organizations and hr directors contact list ideas to have a positive impact on the world.
2. We train, inspire and empower the changemakers of the future
3. We donate 1% of our annual revenue to support social and environmental initiatives
4. We carry out responsible activity to have a positive social and environmental impact
These four core commitments are the driving force of our business and the foundation of our success.
Today, Kolsquare financially supports non-profit associations that work to mitigate and prevent the scourge of online bullying and harmful content faced by our youth. We are actively measuring and offsetting our carbon footprint by partnering with innovative technological solutions.
We also offer our powerful technology to nonprofits and NGOs, as well as our B Corp colleagues at discounted rates so they too can benefit from the positive impact of influencer marketing.
In our sector, we play an active role in promoting and contributing to the development and implementation of new laws aimed at making influencer marketing more responsible and ethical in Europe.
We help our clients navigate this rapidly changing environment by implementing technical tools within our platform to help them choose responsible creators and (soon) measure the carbon impact of their campaigns. We also offer a comprehensive set of resources covering responsible industry practices.
B Corp certification is a manifestation of this philosophy: the independent recognition that Kolsquare does not only operate to make a profit, but also to have a positive impact on the world.
B Corporation certification is more than just a label. B Lab’s rigorous audit is a guarantee that Kolsquare has incorporated high standards of social and environmental performance, responsibility and transparency into its daily activities.
“When we launched Kolsquare in 2018, we knew we wanted to do things differently . While others were focusing on the negative aspects of influencer marketing, we instinctively knew that with a little passion and a lot of work, we could harness the power of our industry as a force for positive change,” says Quentin Bordage, Founder and CEO of Kolsquare.
“There is still much to be done, but I am incredibly proud of everything we have achieved in such a short time. B Corp certification would not have been possible without the commitment and enthusiasm of our tribe, from our past and present employees to our investors, customers and social partners.”
From Benefit Company to B Corp label: our journey.
Founded in 2018, Kolsquare's journey towards B Corp certification began in 2020, when it became a Benefit Company under French law.
As part of this first step, Kolsquare is committed to integrating specific social and environmental objectives into its corporate mission:
1. We use our technology and expertise to enable all people, organizations and hr directors contact list ideas to have a positive impact on the world.
2. We train, inspire and empower the changemakers of the future
3. We donate 1% of our annual revenue to support social and environmental initiatives
4. We carry out responsible activity to have a positive social and environmental impact
These four core commitments are the driving force of our business and the foundation of our success.
Today, Kolsquare financially supports non-profit associations that work to mitigate and prevent the scourge of online bullying and harmful content faced by our youth. We are actively measuring and offsetting our carbon footprint by partnering with innovative technological solutions.
We also offer our powerful technology to nonprofits and NGOs, as well as our B Corp colleagues at discounted rates so they too can benefit from the positive impact of influencer marketing.
In our sector, we play an active role in promoting and contributing to the development and implementation of new laws aimed at making influencer marketing more responsible and ethical in Europe.
We help our clients navigate this rapidly changing environment by implementing technical tools within our platform to help them choose responsible creators and (soon) measure the carbon impact of their campaigns. We also offer a comprehensive set of resources covering responsible industry practices.