Page 1 of 1

Partner with Instagram influencers to give gifts

Posted: Mon Jan 20, 2025 6:14 am
by shaownhasan
Make products shoppable belize b2b leads with Instagram product tags
If you’re launching a new ecommerce product, you’ll want to take advantage of Instagram’s product tags. Using product tags, you can make any video, feed post, or story shoppable. This will encourage customers to make purchases directly within the Instagram app or click through to your e-commerce store on your website.

To enable product tags, you first need to configure your Instagram store and upload your inventory to Meta Commerce Manager. Once you complete these steps, you can click to add product tags to almost any product post-launch content you post on Instagram, including posts (bottom left), reels (bottom center), and stories (bottom right)—as long as the product Available on your Instagram store.

Post products on Instagram 11
Another benefit of displaying your ecommerce inventory in an Instagram store is that other accounts can use your product tags as well. This means influencers, business partners, and peers can also create content about your new product and make it shoppable. Since product tags take customers directly to the product listing in your Instagram store, your fan followers can easily view all specifications, check prices, and even make purchases without leaving the app.

Don’t have an e-commerce website or don’t qualify to start an Instagram store? For Stories, link stickers (like the @omsom story highlight above) are great for directing customers to external sites. For Instagram posts and videos, using the “Link in bio” CTA is your best option for driving traffic.