businessExamples of improvements

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If your ROI is less than 100%, you should review wasteful costs that do not directly contribute to your return, such as ineffective advertising expenses and wasteful capital investments. Improving ROI tends to focus on increasing sales, but cost cutting tends to produce results more quickly than sales. However, this does not mean that you should blindly remove investments quality directors mailing lead such as advertising and capital expenses. It is important to consider carefully so as not to cut what is necessary.

Although the number of conversions has not increased, advertising costs for listing ads have increased Review your keywords to prevent unnecessary clicks
There are some tools that you are not using properly Consider whether you can lower your tool contract plan
Allocating manpower to creating standard phrases and performing repetitive routine tasks Using generative AI to improve efficiency
2. Improve CVR and conversion rate
To increase the ROI figure, it is essential to take measures that lead to increased sales. Acquiring as many customers as possible and increasing sales will ultimately lead to improved ROI. Try to improve the CVR, which acquires inquiries and requests for information through web advertising, and the conversion rate of lead customers acquired through each measure.

Possible ways to improve this include improving your website's landing page and taking measures to encourage acquired potential customers to purchase your products.