What is affiliate marketing and how does it work?

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Affiliate marketing is an advertising model in which a company pays individuals to promote purchases in exchange for a commission. The company can be an online store or a brick-and-mortar business (or both).

Under this model, there is a "seller" (merchant or brand) who creates a product or service, and "affiliates" (publishers or advertisers) who promote the seller's products using affiliate all b2c data included have links or codes. Finally, "customers" are the people who click on the affiliate links and make purchases.

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As a merchant, you can choose to run your own affiliate program to promote your products. Alternatively, there are affiliate networks that can help you connect with marketing professionals. They offer established databases that you can use to contact influencers who can boost your business.

It is important to note that affiliate programs not only help merchants spread the word about their brands. They also benefit affiliates, who can earn a bit of passive income from their promotional efforts. In fact, there are individuals and companies who earn income solely from affiliate marketing .