Let's imagine a situation: you contacted a specialist, and he conducted a personality unpacking analysis. After reading and reviewing the materials that the expert gave, you realized that these things will really help solve all the problems. But what to do with the data received? Don't you dare panic! You need to make a content plan that you will gradually begin to publish on the blog. You need to write down goals, tasks, lay everything out point by point, determine the target audience.
And of course, a content plan is not the only thing that needs to be done. Equally important is the content matrix. This is a blog topic generator. In other words, it will help create a perpetual motion machine, thanks to which you will always have topics ready to publish at hand. You will break down the content into main areas (for example, sales, benefits, benefits, brand history, etc.) and will be able to touch on any aspects you want.
What to do after unpacking your personality
What should a content matrix include:
Key brand directions. Advice: choose boost your business with our doctor database the most popular ones. Yes, the competition there is high, but the development will also happen faster.
The characteristics of the things you sell through your blog, as well as all the nuances that users will encounter after purchasing.
Target audience data: age, gender, interests, recommendations, location. It is the precise information on these parameters that will help to make multiple transactions and increase sales.
Consider that your product is a conscious choice of the consumer, which helps him solve some problems. Otherwise, there is simply no point in buying. Try to focus on this.
Interesting facts. Tell us about how the brand was conceived, how it all began, what was the original idea. Such life behind the scenes will always get a great response from the audience, because in addition to useful material, it also needs entertainment.
Types of content. Remember that all people are different, and they also behave differently on social networks. Some only watch stories, some scroll through the wall, and others wi