Nortesys performs digital integration with Bitrix24 and guarantees productivity

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Digital integration has become a fundamental component for business success. It can reduce costs, improve operational efficiency, enhance customer experience and provide a holistic view of business processes , providing valuable insights for decision-making.

In this article, you will learn how Nortesys has been benefiting from digital integration after implementing Bitrix24 . You will also learn practical tips for applying this trend to your business now. Keep reading!

Nortesys: ERP technology solutions company
Nortesys is a technology company located in Araguaína, Tocantins, with 40 employees and over 25 years of experience in the market for developing technological solutions in ERP, Apps and E-commerce for managing various business sectors, such as: auto parts, construction materials, distributors, wholesalers, clothing, supermarkets, furniture, home appliances, pharmacies, cosmetics, medical and dental clinics and much more!

Today, Nortesys is present in more than half of the Brazilian states, with a portfolio that exceeds 1,000 customers.

Pains and challenges faced by the company
The partnership with Br24 and the search for Bitrix24 solutions began in 2019, to have a CRM that would facilitate the sales team's day-to-day activities, in addition to more efficient customer service , prospecting, lead management and digital marketing. Before the digital integration , the company had five main challenges:

Inefficient communication between teams: The company had fragmented communication, which made collaboration and sharing relevant information difficult.
Inefficient workflow: Nortesys had trouble managing its workflow, which resulted in delays and errors.
Difficulty in keeping data organized : this issue had an impact on analysis and decision-making.
Difficulty managing tasks and projects: the company did not have an adequate tool to manage tasks and projects , which resulted in delays and a lack of clarity about the responsibilities of each employee.
Lack of visibility into company performance: With the lack of a tool that provided an overview of performance, there were losses in assessing progress and identifying areas that needed improvement.
Importance of Bitrix24 in the digital integration process
Bitrix24 was of great importance to Nortesys, helping the company overcome the challenges and pains it faced and improve its efficiency and performance.

With digital integration into the management system, the company gained better performance and organization, more effective management of tasks and projects, improved workflow and much more!

Industries where Bitrix24 has made a big impact
Bitrix24 is used end-to-end in the business, by all areas of the company. The sector that stands out in terms of use is software development – ​​which organizes tasks and projects, applying Bitrix24's SCRUM methodology to manage products.

In addition to the platform being the heart of the company, it is also used to measure customer satisfaction , control inventory and the knowledge base focused on customer service is being developed on it.

Digital integration at Nortesys: results obtained by Bitrix24
Bitrix24 helped Nortesys overcome the challenges and pain points it faced, resulting in a number of improvements and benefits for the company, including:

Increased productivity: With Bitrix24, Nortesys was able to improve efficiency and reduce delays, which resulted in increased productivity .
Improved internal communication: Bitrix24 helped Nortesys improve internal communication by facilitating collaboration and sharing relevant information.
Increased customer satisfaction: With improved productivity and efficiency, Nortesys was able to deliver projects with greater quality and speed, which resulted in increased customer satisfaction .
Understand what digital integration is and its importance
Professional typing on a virtual screen projecting icons that make up a digital integration program such as internet, cloud hosting, connection, among others.

Digital integration is the process of connecting different digital systems and platforms, allowing them to communicate and exchange information automatically and in real time.

This may involve integrating different software applications, databases, content management systems, marketing automation systems , social media platforms, customer relationship management (CRM) systems, and more.

The importance of digital integration is that it can significantly improve operational efficiency, reduce errors and delays, and provide valuable insights in real time. For example, integrating a CRM system with a project switzerland telemarketing data management system can enable sales and project teams to work together more efficiently and in a coordinated manner, eliminating duplication of effort and improving real-time visibility into performance.

Digital integration can also help companies adapt quickly to changing market conditions, allowing them to seize new opportunities or address challenges more efficiently.

Tips on how to do digital integration
If you are looking to improve your online presence, simplify processes or increase your digital effectiveness, now is the time to learn valuable tips for digital integration.

Focus on strategic planning
Strategic planning is critical to digital integration as it helps ensure that integration initiatives are aligned with the organization's long-term business goals.

By identifying objectives, prioritizing initiatives, defining performance strategies and aligning teams, it is possible to ensure efficiency in implementing digital integration.

Take on a new mindset in management
Digital integration requires a significant change in the way organizations think about technology and its management. Just as Nortesys realized the need for a tool that met its demands, digital transformation must occur throughout the company, especially in senior leadership positions.

Seek data-driven management
Data-driven management is essential for digital integration because it enables companies to make informed decisions based on accurate and up-to-date information. By collecting and analyzing relevant data about users, customers, processes and systems, companies can identify areas of opportunity for improvement and implement more effective solutions.

Furthermore, data management also helps to avoid errors and rework, reducing costs and increasing operational efficiency. With a data-driven approach, companies can gain a broader and deeper understanding of their business and improve their ability to adapt to changing market and customer demands.

Invest in innovative processes
Innovation can help companies develop more personalized solutions tailored to specific customer needs, improving the overall user experience.

Digital integration requires a creative and strategic approach that involves implementing new technologies and solutions effectively and efficiently. Investing in innovative processes allows companies to experiment and test new approaches, identify new business opportunities, and create unique solutions that differentiate their offerings from competitors.